Users in North America will double their spending on social media apps by 2025. The world of social media is dominated by big names like Facebook, Twitter, and WeChat. Yet, the market that comprises almost 5 billion social media users worldwide has already proven a never-ceasing demand for variability.
In this article, we shall review top apps similar to Twitter but slightly differ in functionality to offer users something Twitter lacks.
1. Post
Launched by former Twitter employees, Post was created to reshape how people get their news. The app allows users to toggle between the threads of information. Currently, users have three options: following, explore, and news.
Key differentiator: to read articles, users should pay with points that publishers later monetize. Therefore, content makers can make money directly through the app, and readers can expect more quality content.
2. Discord
It was created as an app for gamers to stream their game sessions, so it has definitely outgrown the original idea. Now it’s a multi-purpose product allowing users to communicate via text and voice chats and connect for mutual activities, like watching YouTube videos.
Key differentiator: people can team up to perform different mutual activities online.
3. Mastodon
Mastodon is a Twitter alternative that was created to rival Twitter. Therefore, the functionality is very similar, with certain improvements. Thus, Mastodon users should join a server with specific rules for everyone on the same server but not necessarily for everyone on the platforms. App makers also paid particular attention to making the app appropriate for people sensitive to some information.
Key differentiator: the platform took extra steps to hide sensitive content from an average user by marking posts with content warnings. Also, users have more options for personalizing their profile themes and styles.
4. Hive Social
Launched in 2019, the app collected everything users want to see in a social app. It gives enhanced photo and video editing possibilities, comprehensive privacy settings to protect users’ information, and an ad-free experience via subscription-based membership.
Key differentiator: Hive features a chronological feed, unlike Twitter’s algorithm based. It also allows for lengthy messages, free from Twitter’s character restrictions.
5. Clubhouse
The invite-based app that made a lot of noise several years ago is still a great alternative to Twitter. In times of lockdowns, when people were hungry for communication, the app allowed them to feel less alone if they joined random conversations with celebs or big names in the tech world, like Elon Musk or Ashton Kutcher.
Key differentiator: The app is based on audible content only, excluding text posts or video recordings. People join rooms to listen based on interests and can actively participate in talks based on the host’s permission.
Summary
Despite the massive popularity of social media giants like Twitter, Facebook, or Tinder, there is always space for alternatives, as the human desire to try something new will never cease. Therefore, if you find a reliable social media app development company, your product has a significant chance of winning the market.